UK host agency & homeworking directory

Travel Counsellors

A Manchester-founded travel franchise, established in 1994, whose franchisees keep 60% of commission and pay a monthly platform fee.

The facts

Model Franchise
Cost to join From £295+VAT (varies by experience)
Ongoing fee £33–£72.50+VAT/mo
Other fees None recorded
Agent keeps 60%
Financial protection ATOL · Trust account
Agents in the network 2,000–2,200
Founded 1994
Parent or owner Independent, or not published
Accepts newcomers Yes

What sets it apart

Phenix platform and TC Co-Pilot AI; holder of a King’s Award for Enterprise.

Who it suits

Open to newcomers — the company’s stated position is “yes”.

You buy the right to trade under the brand. Expect an upfront fee, ongoing fees, and a defined commission share.

How customers’ money is protected

This matters to you as well as to your clients: it determines who is liable if a supplier or the company itself fails.

ATOL: Held — licence number not published. An ATOL licence protects the money customers pay for package holidays that include a flight, and covers getting them home if the company fails.

Trust account. Customers’ money is held in a trust account, separate from the company’s own funds, and released only as the holiday is delivered.

ATOL holder with its own trust arrangement; the Travel Gossip homeworking chart lists the protection as “ATOL only”. No ABTA membership is recorded in the research source.

Ownership and background

Founded in Manchester in 1994; independent but private-equity backed. Travel Counsellors publishes no pricing of its own, so the joining and monthly figures come from the Travel Gossip homeworking chart (TG#9). The headcount of roughly 2,100–2,200 comes from Wikipedia and the Travel Weekly Guide to Homeworking. Travel Counsellors acquired Holidaysplease — and with it The Holiday Franchise Company — in a deal announced in March 2023.